Fragrances

Givenchy launches a new fragrance ad complete with cute kitten and Aaron Taylor-Johnson

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French luxury brand Givenchy has relaunched their 1975 fragrance, Gentleman, for the modern-day…well, gentleman. Created by master perfumers Nathalie Lorson and Olivier Cresp, the scent features notes of lavender, iris, sweet pear, and patchouli. Described as “a delicate yet dauntless fragrance” by the perfume house, the latest itineration pays a subtle homage to the original release.

The campaign, which stars actor Aaron Taylor-Johnson, is shot and directed by his wife and critically acclaimed photographer/director/producer Sam Taylor-Johnson. This isn’t the first time the British couple have worked together; she was called Sam Taylor-Wood and he Aaron Johnson when she directed him in the 2009 John Lennon biopic Nowhere Boy.

Of course, it goes without saying that the fluffy kitten is the real scene-stealer.

Available from 1 September at airport stores

Tess Harold
written by: Tess Harold
Born in Hong Kong, Tess currently lives in London where she is Editor at PretAirporter. Over the course of her career, she has worked for the likes of Stylist, The Telegraph, Prestige Hong Kong, Asia Spa and Harper’s Bazaar UK.