Actress, singer, and Most Followed Person on Instagram, Selena Gomez is a woman of many talents. So when news broke that Coach were collaborating with Gomez for a limited edition collection of small leathergoods and accessories, the internet responded with enthusiasm. Beginning 1 September, the Coach x Selena Gomez collection will be available in select airport Coach stores.
“It was really fun to create this collection with Selena and design pieces that are cool and feminine like her,” says Coach Creative Director Stuart Vevers. “When we designed the Selena Grace, it was about exploring the qualities Selena wanted in a bag and creating something that felt personal to her.”
The Selena Grace is a double-handled carryall, featuring a hangtag bearing her signature and a storypatch sewn inside with her empowering message: “To be you is to be strong.” The bag is further customised with “Love yourself first” in Selena’s handwriting, embossed onto the base of the bag (which fans will recognise as a phrase inspired by one of her tattoos) .
“I’m very excited for everyone to finally see the design Stuart and I worked on together,” says Gomez. “I can’t wait to carry it – it’s totally versatile, perfect to wear day-to-night and it goes with everything.”
The Selena Grace is available in three exclusive colours: Selena Black Cherry, Selena White and Selena Red. The collaboration also includes bag charms, wallets and the Selena Wristlet.